Pulte Homes Design Center

Operating on an aggressive fast-track schedule, Cornerstone completely gutted the existing space and executed a full-scale renovation to craft a dynamic and immersive retail showroom. The new design center was strategically reimagined to function as both an interactive home-design experience and a high-end consultation space, allowing customers to engage with Pulte’s expansive selection of home finishes in a tangible way. The project features open-to-structure ceilings with custom lighting, extensive display casework serving as an expansive finish library, and fully built-out kitchen and bathroom mockups—offering a real-world preview of Pulte’s premium home offerings. Additionally, state-of-the-art digital displays were integrated to provide interactive design inspiration, further elevating the showroom’s experiential value.

Attention to detail was paramount, with standout features including a striking herringbone wood flooring system, elevated baseboards, and stylish accents of shiplap and wainscoting throughout the showroom. The space was meticulously designed to create a seamless flow, guiding visitors through a carefully planned journey that immerses them in the various stages of the home design process. From consultation areas to tactile sample displays, every feature was crafted to elevate the customer experience. Cornerstone’s precise coordination with ISI and Pulte’s vendors was critical in ensuring a seamless integration of all finishes, furnishings, and equipment, delivering a cohesive and sophisticated presentation space that aligns with Pulte’s brand standards.